pealdev
Robert
Ștefan

OUR STORY

You're buying from people,not a company

When you buy a template from us, there's no support ticket queue, no chatbot, no “we'll get back to you in 5-7 business days.” There's Robert and Ștefan. That's it. And we think you should know who we are before you trust us with your stack.

If you like how we think, we write a newsletter too — new templates, honest dev stories, and the occasional 2am debugging confession.

Every line of code has a name behind it. Not a team of contractors, not an outsourced agency — two people who care deeply about what ships under their name. We review each other's code with zero ego and full honesty, which means the templates you buy have already survived the harshest critic: the other one of us.

We ship on schedule because we depend on each other. No surprise pivots, no disappearing for three weeks. Our partnership runs on systematic stability — the same kind we bake into our code. When we promise an update, it lands. When we say something is production-ready, it's because we've already used it in production ourselves.

We show you our faces because we stand behind our work. No anonymous brand, no hiding behind a logo. If our templates don't meet your expectations, you know exactly who to hold accountable. That's not a risk for us — it's a feature. Accountability makes better products.

Okay, but who are these guys?

Fair question. Here's the unfiltered version — no stock photos, no staged moments. Just the actual timeline of two developers figuring it out together.

The first photo of us together

The first photo

This is where it started. No business plan, no pitch deck, no "let's disrupt the industry" talk. Just two guys at a table who realized they think the same way about code, about quality, about showing up. We didn't know we'd end up building anything together — we just knew we liked talking to each other more than to most people.

Early days

Still figuring it out

Somewhere around this time we were bouncing between freelance gigs, side projects that went nowhere, and late-night conversations about what we'd build if we actually committed. Spoiler: we eventually committed. But this photo is from the era of "we should really do something together" without actually doing it yet. Everyone has that phase.

Growing together

The tipping point

This was around the time things clicked. We'd both been burned by the same problem — spending the first two weeks of every project wiring auth, payments, and email. Again. And again. One of us said "what if we just build it once, properly?" and the other said "yeah, let's actually do it this time." And for once, we did.

Working at a gas station

The gas station deploy

Yes, that's a gas station. Yes, we were deploying to production from a parking lot. In our defense, there was a bug that couldn't wait, and WiFi is WiFi. This photo perfectly captures our approach: we don't wait for perfect conditions. We ship when it's ready, wherever we are. (We still don't recommend hotfixing from a gas station, but we'd do it again.)

Always working

This is "balance"

People ask about work-life balance and we smile politely. The truth is, when you genuinely love what you build, the line between work and life gets blurry — and that's fine. We're not grinding 18-hour days out of obligation. We're building because it's what we'd do even if nobody paid us. The difference is now people actually do.

Christmas cake from Robert's girlfriend

The people behind the people

Robert's girlfriend made us this cake for Christmas, and honestly, she deserves more credit than either of us. She's the one who tolerates the "just five more minutes" that turns into two hours, the 2am debugging sessions, and the constant talk about webhook handlers at dinner. If peal.dev succeeds, she's at least 30% of the reason.

Business lunch

"Business" lunch

We call these business lunches because it sounds professional, but really it's just lunch where we talk about the exact same things we always talk about — except in a slightly nicer restaurant. Most of our best architectural decisions were made over food. Some of our worst ones too, but we don't talk about those.

Daily routine

The daily ritual

This is what most of our days actually look like. Coffee, screens, code reviews, occasional arguments about naming conventions (Ștefan is wrong about camelCase, for the record), and the quiet satisfaction of watching something work that didn't work an hour ago. It's not glamorous. It's consistent. And consistency is what ships products.

At the gym

Proof we go outside

Contrary to the developer stereotype, we do occasionally leave our screens. The gym is our reset button — the one place where we don't talk about code. (That's a lie. We absolutely talk about code at the gym. But at least we're moving while we do it.) Turns out deadlifts and database migrations have more in common than you'd think.

Another dinner together

Another dinner, another idea

We've lost count of how many dinners have turned into brainstorming sessions. There's something about food that makes ideas flow — maybe it's the carbs, maybe it's the fact that you're relaxed enough to say the dumb ideas out loud. Half our product roadmap started as a sentence between bites. The other half started at 2am, which is basically the same energy.

We like dogs

Important disclosure

We like dogs. This has absolutely nothing to do with Next.js templates, TypeScript, or payment integrations. But we believe you should know who you're buying from, and who you're buying from are two guys who will stop mid-conversation to pet a dog. We think this says more about our character than any testimonial ever could.

This is us

This is us

No filter, no corporate photoshoot, no carefully curated personal brand. Just two developers who trust each other completely, who show up every day, and who build things they're genuinely proud of. If you've read this far, you probably get it. And if you ever buy one of our templates, know that it was built with the same honesty you just scrolled through.

That's the whole story

No dramatic origin story. No “we raised $2M” moment. Just two friends who got tired of rewriting the same integrations and decided to do something about it.

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